After a few lean and mean years, statistics show us the impact on employees of tough times: employee engagement figures are at an all-time low. In many recent surveys, as much as 60% of the workforce is reportedly disengaged from the purpose or outcomes of their work. Business advisors tell us that disengaged employees negatively affect customer satisfaction, productivity and performance and cause expensive turnover.
So if you’re finding high levels of disengagement among employees, what do you do? My recommendation is to ignore the tactics in common practice today, and think counter-intuitively. Why? Because standard tactics – incentives, imploring employees to buy into the corporate mission and vision, communication plans with positive spin messages – don’t work on disengaged employees. If they did, engagement statistics wouldn’t be so dismal. Employees become disengaged for a reason, and it’s not a lack of messages from the CEO. To find out how to engage people, you have to stop talking and start doing something else.
Disengaged employees are bringing you their labor, but not their hearts, minds, creativity and commitment. You need to find out what it would take for them to bring their whole selves to work. And to do that, you have to do several things:
- Understand the nature of change. Change is difficult for both organizations and individuals. It’s even more difficult for people to change if their circumstances or environment remain the same. So if you want people in your company to change, to become more engaged, you and the company must change first.
- Know that you can’t make engagement happen. Only individual employees can decide if they want to be more actively engaged in the workplace. No amount of persuading, threatening or rewarding will talk them into it. All you can do is make it easier for them to say “yes, that’s what I want,” and move toward greater engagement.
- Ask questions. Investigate. Use surveys, but don’t rely entirely on them. Learn from individuals, from their stories. Find out what the obstacles are, what’s in your culture, systems, processes and traditions that keep people from fully engaging in their work. Check that they have the tools, abilities and management to do their jobs.
- Make sure you have the right people doing the right things. Nothing kills the joy of work and achievement like the wrong job.
- When you know what needs to change, Act. Don’t justify, rationalize or try to convince people they are misinformed. Don’t worry about PR. Just do what you can to clear away the obstacles, and let employees decide their best future is in participating more fully.
The above list is a formidable undertaking; it requires guidance, patience and the ability to sustain an effort for the times it takes to turn things around. It can be painful (a good guide helps), but in the long run, it’s less painful than the alternative.
For more information, see our services and case studies at www.theprospergroup.com.
Marlys Tamte is a change management consultant who specializes in resolving people-related issues. She has an uncanny ability to see things others don’t see, to build trust, and to find the leverage points that lead to greater productivity and performance.
